What Is Employee Advocacy & How Does It Really Work?

What Is Employee Advocacy & How Does It Really Work?

Employee advocacy has been one of the most trendy buzzwords in human resources, marketing and sales over the past few years. Despite its growing popularity, a majority of brands have yet to truly activate employees as marketing, sales or recruiting assets. Although...
Employee Advocacy. 6 quick thoughts on best practice.

Employee Advocacy. 6 quick thoughts on best practice.

Word-of-mouth is still considered to be the most valuable form of marketing, and the prevalence and omnipresence of social media has made word-of-mouth accessible to marketers through a variety of forms of influencer marketing. Employee advocacy programmes can make up...
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