Influencer marketing and paid media: a heavenly partnership

This episode is an interesting chat and informative to any marketer, PR consultant or anyone else working in the influencer marketing industry. Matan Atias talks to us about why combining paid media and influencer content works exceptionally well. Matan is a...

Murray Legg on the Facebook changes and its impact

This episode is important to anyone in the influencer marketing industry, whether an influencer or a marketer. We chat with Murray Legg about the changes Facebook is making to its own platform as well as Instagram and how that will impact on influencer marketing going...

James Creech on influencer marketing tech

James joined us all the way from the other side of the world to record this episode. He spoke to us from his home in Los Angeles, USA. He is the co-founder and CEO of Paladin Software, an influencer marketing platform. He talks to us about his journey into the...

Scott Guthrie on why influencer marketing is effective

Our international guest on this episode is Scott Guthrie a leading independent influencer marketing consultant, marketing event speaker and accomplished author. He joins us all the way from the United Kingdom and walks us through his (wealth of) industry experiences -...

The state of influencer marketing with Jhene Nel

Jhene Nel is one of the best players in the influencer marketing game, along with her team, they continue to run greatly successful campaigns not only in South Africa but also other African countries and the US. She lets us into some insights on the industry. “I don’t...

Marketing during COVID-19

The world has been turned upside down and we are living in self-isolation and quarantine. We went from living relatively normal lives, to practicing social distancing and self-isolation in a matter of a week. But, what about the brands during the time of Coronavirus?...

Why influencer marketing is a thing in B2B marketing

Influencer marketing in the B2B space is fraught with misconceptions and lots of mistruths. Our international guest on this episode is B2B influencer marketing expert and leadership consultant, David Wing. He is the founder and owner of Wing Digital Marketing and is...

How can the influencer marketing industry benefit from constant innovation?

Join us as serial entrepreneur and innovator Brett Field unpacks the “innovate or die” concept in the context of influencer marketing. As Chief Innovation Officer at South Africa’s leading independent financial services provider, Fedgroup; he works with start-up and...

In conversation with Andrew Kamphey

Our international guest is jet-setting Growth Hacker; Andrew Kamphey. He is the founder of Influence Weekly;a popular industry newsletter and The Influencer's Guide to Bali that helps influencers get the best out of Bali (to name just a few). Join us as he shares his...

Influencer marketing keeps growing because IT WORKS!

We have our first international guest on the episode - all the way from Texas in the United States of America...Tom Augenthaler. He is a world-renowned speaker and educator on influencer marketing, working with many fortune 500 companies such as Intel, HP and TIME...


Employee advocacy is a no-brainer

Employee advocacy is a no-brainer

In today's hyper-competitive markets, employees can be a business’ biggest naturally occurring and untapped asset. Our discussion today centres around why biomedical technology company, Biotronik is deliberately allocating resources (financial & time) to partner...

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Podcasts and podcasting in South Africa

Podcasts and podcasting in South Africa

The Nfinity group houses South Africa's #1 Influencer Marketing Group. Their pioneering spirit lives on as they set-up Echocast in 2018 to specifically explore and ride the growth trajectory in podcasting. In today’s episode we sit with two of the brightest brains in...

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Introducing #NfluentialWednesdays

Introducing #NfluentialWednesdays

Coffee Conversations with Sinty has launched a new feature - #NfluentialWednesdays! Lead Strategist, Anne Dolinschek, and other experts join us every last Wednesday of the month for a deep dive into Influencer Marketing Strategy. Listen to the first in the series with...

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