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Articles

Why are you doing influencer marketing?

Why are you doing influencer marketing?

Did you know that 55% of New Years' resolutions include working out more? Here’s a scenario for you: it’s January. You’ve made it your resolution to work out more. You go to the gym. You take it one step further. You get in touch with a personal trainer. Here's what...

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Podcasts

News

The influencer marketing newsletter #30

Your influencer marketing newsletter Welcome to your fortnightly update on industry news. What you will read about today: Influencer marketing is entering its golden age. 6 essential influencer marketing truths every e-commerce brand should know. Coronavirus and...

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The influencer marketing newsletter #29

Your influencer marketing newsletter Welcome to your fortnightly update on industry news. What you will read about today: Doctors are the new social media influencers. Influencers get more 'real' during the pandemic. Schick uses influencers in TV commercials. Some...

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The influencer marketing newsletter #28

Your influencer marketing newsletter Welcome to your fortnightly update on industry news. What you will read about today: How South African's social media behaviour has changed since the lockdown. What the 'fun theory' is and how it can transform influencer marketing....

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