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Blog

Articles

Why are you doing influencer marketing?

Why are you doing influencer marketing?

Did you know that 55% of New Years' resolutions include working out more? Here’s a scenario for you: it’s January. You’ve made it your resolution to work out more. You go to the gym. You take it one step further. You get in touch with a personal trainer. Here's what...

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Podcasts

News

The influencer marketing newsletter #38

What you will read about today: Instagram looks at new way to encourage users to use Reels. Are influencers the new Editors in Chief? Influencer marketing bounces back strongly as pandemic lingers. Podcast: Castle Lager's latest campaign and why the brand has such a...

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The influencer marketing newsletter #37

What you will read about today: TikTok launches website and Twitter account to address misinformation. Content strategy and influencer marketing will change how things work. How brands are connecting with consumers in lockdown. Podcast: employee influencing in the...

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The influencer marketing newsletter #36

What you will read about today: TikTok launches #Love2Learn campaign with UNICEF SA to encourage creative learning online. 94% of PR pros are not skilled in influencer marketing. Four things that marketers need to know about Reels, Instagram's answer to TikTok....

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