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Blog

Articles

Why are you doing influencer marketing?

Why are you doing influencer marketing?

Did you know that 55% of New Years' resolutions include working out more? Here’s a scenario for you: it’s January. You’ve made it your resolution to work out more. You go to the gym. You take it one step further. You get in touch with a personal trainer. Here's what...

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Podcasts

News

The influencer marketing newsletter #33

What you will read about today: Influencers vs advertising: how has consumer mindset changed the way we buy. How social media influencer marketing converts target audiences into sales. The impact of artificial intelligence on influencer marketing. Podcast: Baby Soft...

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The influencer marketing newsletter #32

What you will read about today: Alibaba to recruit international influencers to increase global sales. Peer-to-peer is the next wave of influencer marketing. How influencers can help brands stay connected with consumers. Podcast: in conversation with Misha Levin about...

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The influencer marketing newsletter #31

Your influencer marketing newsletter Welcome to your fortnightly update on industry news. What you will read about today: 3 key trends that will shape influencer marketing post COVID-19 Influencer marketing spend on YouTube this year Influencer marketing recognised as...

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